Follow These 10 Steps To Guarantee A Stress-Free Office Relocation

Although an office relocation should be seen as a positive step in the evolution of a business, the process by which it happens can be a stressful one. If you are responsible for the move you have everything to consider and plan for including communicating with all parties who have an interest, allocating a budget, and researching and hiring office removalists near me.

One of the issues many have when organising an office relocation is they are not sure in which order each piece of the office relocation jig-saw has to be placed. In other words, they often complete a task before it is necessary, and on the flip side of the coin, they leave some tasks to the last minute, or worse, forget them altogether. To help you avoid these issues, here is a 10-step plan, which should ensure your office relocation’s planning and implementation are stress-free.

Only Relocate If It Makes Business Sense: Never move your business just because you fancy a change of scenery from your office window. Office relocations should only be done if there are genuine benefits to your business of moving premises.

5 Areas In Office Buildings That Attract The Most Germs And Bacteria

Apart from wanting your offices to look as good as they possibly can, one of the other major reasons why you should have your business premises cleaned by professionals is to ensure the health of your staff is protected. By using professional Perth commercial cleaners you can reassure yourself and your employees that the premises you work in are clean and hygienic.

On the point of hygiene, you should be aware that certain areas within your offices are going to attract more germs and bacteria than others. With that knowledge, you can discuss with your commercial cleaning company how best to deal with them. Whether you add a service to your cleaning plan or agree to certain areas of your offices being given additional focus when it comes to disinfecting them, both will be effective.

As for where in your office you should be most concerned about regarding germs and bacteria, here are the five areas that should be the focus of your attention, or rather the attention of your commercial cleaners when they are cleaning, sanitising, and disinfecting your offices.

7 Ways To Prolong The Life Of Your Office Carpets, Couches And Rugs

If you have ever had to buy a new carpet, couch, or rug for commercial premises, be it for offices, a retail store, or a meeting suite, then you will know that they are not the cheapest items you will ever buy for your business. Even once you have bought them, you then have the costs of couch cleaning, carpet cleaning and maintenance to keep them looking as good as new for as long as possible.

As with anything of value, how well you look after your commercial carpets, couches and rugs will determine whether you see them last for their expected lifespan or, whether they need to be replaced sooner rather than later. One reason why carpets or couches often do not have a long lifespan is simply that the person responsible for them, such as a business owner or office landlord, does not know anything about caring for commercial couches and carpets.

So, by following the tips below, not only will you keep your carpets in great condition for longer, but you will also reduce how much you have to spend repairing, and ultimately replacing, your carpets and rugs over time.

Avoid These 5 Mistakes When Running Google Ads

No business that lasts for some time has ever got there without its owner or management making some mistakes. Making mistakes is how we learn, and you can be certain if any of the mistakes made within a business cost it money or reduced its profit, it is a mistake that will not be made again.

Online advertising is where countless mistakes are made, and that certainly applies to Google Ads. Whilst at face value Google Ads is an extremely simple concept (bid the highest on a keyword and your ad appears) being able to get all the moving parts in line, can be far from simple. At least it will be if you continue to make certain mistakes.

To help you we have outlined some of the core mistakes that are made within a Google Ad campaign, and which mean the results that are achieved are poorer than were expected. This means that a business might spend more on ads than it needs to, or get fewer clicks than it should. Here are five of the mistakes we are referring to.

Not Planning Or Running The Numbers

One of the key elements of a successful Google Ads campaign is planning and knowing all the applicable metrics, beforehand. Tasks like checking average CPC for your target keywords, calculating what your maximum bid is and even checking your competitors’ ads for ad copy ideas are but a few of the many ways you can help plan for a successful Google Ads campaign.

5 Reasons Your Office Ducting Should Be Professionally Cleaned

You would want to keep your commercial premises clean, such as first impressions for visitors, creating a better working environment and, most importantly, ensuring that the health and well-being of your staff are not compromised. The specific cleaning tasks that are required may range from staff wiping down their computer keyboard with sterile wipes to you employing commercial cleaners to come in and do a deep clean regularly.

One commercial cleaning task many business owners overlook is cleaning their business premises’ ducts. Specifically, we are discussing the ducting that forms part of the heating and ventilation system. The reason it is overlooked varies, with some business owners genuinely forgetting the ducting is there, fearing it may cost a fortune to have the ducting cleaned, and not knowing why it needs to be cleaned.

Now that you have read this, if you are a business owner who has forgotten about the ducting in your business premises, here is your reminder. For those who think it is expensive, we can tell you it is not, even if professional commercial cleaners clean it. And, if you are unsure why it should be cleaned, here are five reasons it should be added to your list of tasks related to cleaning your commercial premises.

What Is PHP?

If you have researched anything about building websites you will surely have come across ‘PHP’. As with many terms that have anything to do with technology, PHP is an acronym, but that in itself often confuses people. The reason for that confusion is that PHP does not stand for the same terminology as it once did. PHP once meant ‘Personal Home Page’ but in today’s world of website languages PHP is now an acronym for the words ‘PHP: Hypertext Preprocessor’.

Admittedly it could be argued that is not much clearer, but what we say to that is it is less important to know what the individual letters of PHP mean than to know what it is, what it can do, and what benefits it has for website designers, so let us explore those in more detail.

What Can Be Done With PHP

PHP is an open-source scripting language, that is widely used by those creating websites, and more to the point, it is extremely popular amongst those that use it. It was first introduced in 1994 by Rasmus Lerdorf who gave it the previously mentioned name of Personal Home Page.

4 Reasons Why Having Carpets Professionally Cleaned Can Boost Your Profits

One of the most puzzling behaviours of some business owners, CEOs and managers is that they see everything which requires them to spend money as a cost, and thus a negative when that is not the case. Examples include training for staff, upgrading equipment,  and the maintenance of equipment. Given the title of this article, we also include carpet cleaning in that too.

The reason that these attitudes to spending money on certain aspects of their business puzzle us is that many of them will help increase profits in the long run. Yes, they may have to be paid for upfront, but when they result in more customers, and increased revenues in the future, then the return on their investment can only be seen as a positive.

To some reading this, it might seem like spending money on having the carpets in your offices professionally cleaned could not be further from any kind of profit-generating activity, but you would be wrong. Ok, it might not be as exciting as investing in new product research or moving to new, modern, and bigger premises, so to convince you that having your carpets professionally cleaned can increase your bottom line, here are, not one, but four ways in which it can do so.

Why A Privacy Policy Is Essential For Any Business Which Collects Personal Data

One of the many things that the internet has brought into the awareness of everyone who uses it, is the risk that exists concerning their personal and private data. Whether it be the annoyance of an email address being sent spam, or the trauma of having credit card details stolen and used to make purchases, the risks exist for everyone online.

Commercial Lawyers Perth tell us this is why commercial law makes it abundantly clear that the onus is on those who take, use and store data, to have measures in place to protect it. The most relevant commercial legislation in Australia is the Privacy Act which was introduced in 1998. It is this act which businesses and organisations should comply with, and their privacy policies should make that crystal clear.

10 Of The Best Local Marketing Software And Tools

It is often overlooked that there are far more small to medium local companies who operate within a specific geographical area than there are international or purely online companies whose audience is worldwide. The significance of this plays into many areas of business, and one of those is local marketing.

Local digital marketing experts Tribeca Media say that the way local marketing is planned and implemented may have some generic crossover principles with global marketing but the actions and tools which are used to manage local marketing is going to be different. In particular, how marketing software and tools can help local businesses maximise the ROI of their marketing has many differences. For a start local marketing falls under 5 banners which are:

  • Social Media
  • Public Relations
  • SEO
  • Online Paid Advertising
  • Citation Management

Within each of these, there are software and tools which can help local businesses manage and optimise campaigns so let us look at some of the top candidates.

Why Your Business’s Website Must Have Terms And Conditions

In a world where intent use is growing exponentially, especially after Covid lockdowns and people having no access to friends and family other than going online, we assume most business owners reading this have a website for their business. if not, we suggest you get one designed as soon as possible, because your competition is certain to have one.

For every business that does have a website, just as there is in the offline world, there are several legal obligations that commercial law dictates that you must adhere to online. Should you fail to do so you are opening yourself up to the risk not just of civil legal action from other parties but also fines and penalties being imposed by The Australian Competition and Consumer Commission (ACCC).

On the flip side instead of trying to avoid the negatives, your business can gain several positive advantages of having a legally compliant website. By compliant we mean it has the legal pages required by the ACCC and appropriate terms and conditions published within it. By advantages, we mean that visitors are more likely to trust a business that has a compliant website, and it can even help your website rank higher on Google when it sees your legal pages are all in order.